HELADO NEGRO - LA NARANJA
A personal visual identity study inspired by Helado Negro, a project by producer, singer, and songwriter Roberto Carlos Lange, known for his compassionate, atmospheric, and experimental approach to music.
Developed during the Illustration Direction & Production course at Aprender Design, the project explores the visual universe of his song La Naranja through illustration, color, and a playful visual system.
Developed during the Illustration Direction & Production course at Aprender Design, the project explores the visual universe of his song La Naranja through illustration, color, and a playful visual system.
role: art direction / illustration / motion graphics
